As we near the end of the year, I see so many videos and blog posts about 2024 Etsy Trends for Digital Products and, I have to be honest, I look at these resources and it's the SAME. OLD. SUGGESTIONS as EVERY year other year. Not to mention, creators seemed to just copy each other's content because nothing seemed original. It was the same old suggestions. This prompted me to want to DIVE in and do the research to identify 12 real, original, and creative TRENDS for Etsy. So, after 5 DAYS OF RESEARCH, I am sharing with you 12 Digital Products that will be trending on Etsy in 2024!
Quick question before we hop in: let me know in the comments how comfortable and confident you are creating digital and printable products to generate passive income on Etsy. With zero being: lacking all possible confidence and the idea makes you want to hide or cry or both and ten being: I am a GOAT of Digital Products.
1) Literally TikTok Anything
TikTok still dominates the social media world with continued growth in 2024 and users are flocking to the site to help them build audiences, make money, and share content. How does that relate to Etsy digital products? Anything you can offer content creators as it relates to TikTok will be a trend for 2024. This could be something like a TikTok Influencer Planner or TikTok Content Calendar Planner or eBook outlining TikTok trends.
Take a look at your niche and try to identify how they could benefit from continued knowledge or understanding of TikTok.
2) AI Tools
Artificial Technology, or AI, has continued to skyrocket in popularity and will do so in 2024. There is a huge market on Etsy for shops to sell AI tips, tools, and resources.
You could create something like "ChatGPT Guide for _________" (INSERT YOUR NICHE!) Let's say your niche is HR Professionals, you could create a guide titled "Chat GPT Guide for HR Professionals" or "Chat GPT Resume & Cover Letter Prompts."
Want a few more examples? You could create a Ultimate SEO Guide for Bloggers using ChatGPT Prompts or Chat GPT prompts for Real Estate agents or CPA's, or .... literally fill in the blank. You could even make this your ENTIRE niche and really simply create a variety of products based on how your ideal customer avatar could utilize Chat GPT.
#3) Zoom & Microsoft Team Backgrounds (customized)
According to eRank, one of the hottest trends continues to be customized keyword searches and this is no surprise since this is one of the components that Etsy is best known for. So, our next suggestion mixes customization with another growing niche - which is creating backgrounds for users to utilize during virtual meetings and events. You could create customized zoom or team's backgrounds.
You could create backgrounds for certain professions, backgrounds for fans of certain celebrities or movies, etc. Just be thoughtful, as always, on copywrites.
#4: Customized Etsy Shop Graphics
By offering customized services and products tailored to the needs of other Etsy sellers, you can contribute to the growth and success of their businesses while establishing your own niche in the Etsy marketplace. That is why customized Etsy Shop graphics and services are a great digital product to consider selling in 2024.
You could offer custom banners, thumbnails, shop templates, announcement graphics, SEO optimization services, and more.
#5: Color Analysis
Has anyone seen the videos of color analysis on TikTok or on IG reels? Basically, there are creators who will look at photos of people and share with a color analysis to help people figure out what colors suit them best. This is HUGELY possible and there are very few people offering this on Etsy right now and those who do - are KILLING IT.
For example, when you search for Color Analysis, you really only get one Etsy Seller providing this. She charges $45 and according to EverBee, gets 48 reviews on her shop a month. This means she is making a MINIMUM of $2100 per month just on Etsy.
#6: Homeschooling Tools
Since the Pandemic hit a few years ago, Homeschooling tools have hit an all-time high on Etsy. For 2024, I don't want you to focus just on general "homeschooling" resources. I really want you to NICHE down. A few examples of this would be:
Digital Tools For Special Need Kids / Teens
Boomers
To learn about the rest of the list, check out the YouTube video where I completed my thorough review!
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